The Federal Communications Commission (FCC) proposed fining AT&T Mobility $100 million for misleading its customers about unlimited mobile data plans. The FCC alleged that AT&T severely slowed down the data speeds for millions of customers with unlimited data plans and that the company failed to adequately notify them that they could receive speeds slower than the normal network speeds AT&T advertised. In 2011, AT&T implemented a “Maximum Bit Rate” policy and capped the maximum data speeds for customers after they used a set amount of data within a billing cycle. The FCC alleged that the capped speeds were much slower than the normal network speeds AT&T advertised and significantly impaired the ability of AT&T customers to access the Internet or use data applications for the remainder of the billing cycle. The FCC charged AT&T with violating the 2010 Open Internet Transparency Rule by falsely labeling these plans as “unlimited” and by failing to sufficiently inform customers of the maximum speed they would receive under the Maximum Bit Rate policy. See related AT&T instance, “Unlimited Data Plan “Throttling””.